ADVERTISING

In common with the approach to shop front design, we feel that the street character would be harmed by the placement of excessively dominant, over-scaled or strident corporate imagery, whether on shop fronts or building surfaces, or as free-standing objects, and their design must continue to be controlled by planning permission. Of equal importance is the impact of highways street furniture such as traffic signs or street lights, seating or planters,  or free standing advertising, all of which should be made subservient to the requirements of the protected area.